Within the field of traditional PR we offer the following services:
Together with our clients we develop ideas and strategies for appropriate PR concepts. Our services include the participation in all meetings relevant to PR. In addition, we assist our clients at any time.
Whether invitations or press releases, journalistic articles or basic information - Tower PR drafts texts of all kinds and takes care of their approval process. On request, we create press kits and manage the press area of our clients' website.
To distribute each client's information to its relevant target audience we build and update individual media contact lists. We send press releases via email, fax, and external distribution services. In order to check the scope and the success of the distribution we offer a clipping service to collect published online articles.
Continuous monitoring of the media landscape and editorial calendars allows us to place texts purposefully in trade journals and provides an overview of the activities of the competitors relevant to our clients.
Tower PR develops and maintains good relations with key journalists. We organize editorial tours, press conferences, and exclusive interviews. If required we "guide" our clients through the event itself.